Expanding sales up when the economy is down
December 11th, 2008
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Everyone has heard that our long stretch of an expanding economy has quickly come to an abrupt halt, here in the second half of 2008. There is a minimal amount of credit to go around, consumer spending has fallen, and, as a result, business spending has fallen.
Business is tough out there.
And, as they say, only the strong survive. That includes your small business.
When times were good, and the money was flowing, it seemed like everyone was in need of your product and service. What most companies did was to specialize – that way they could perform one function, excel at it, and charge a premium. And they would get paid for it. Read more…
